The flagship event of the Entrepreneurs' Organization (EO), Exploration Peru 2025 brought entrepreneurs together to celebrate leadership, innovation, and culture in Peru. We designed the logo with a compass-inspired arrow symbolizing exploration, ensuring its adaptability for future events by changing the imagery inside the arrow to reflect each destination. Additionally, we created the Exploration Peru landing page, combining striking visuals with a seamless user experience, contributing to the event’s sold-out success. This project highlights how adaptable design can amplify global events and connect diverse audiences.